RAISE YOUR HAND IF…

• You’ve ever run an ad campaign that didn’t convert and wondered what went wrong.
• You feel overwhelmed by Facebook Ads Manager and aren’t sure where to start.
• You’ve spent hours trying to design the perfect ad creative, only to see lackluster results.
• You’ve tried targeting but ended up spending money on clicks that didn’t lead to sales.
• You’re unsure how to retarget your audience and capitalize on warm leads.

Well, all that is about to change.

In The Profitable Ads Launch Playbook, you will learn how I went from creating hit-or-miss ad campaigns to developing a proven system that drives high-converting ads using 2025 strategies.

This playbook takes you behind the scenes of 8 essential ad strategies, so you can create campaigns that engage, convert, and generate real results, without the stress or confusion.

By implementing the proven tactics inside this guide, you’ll:

• Feel confident in planning and launching ads that work.
• Attract the right audience, every time.
• Stop wasting money on ineffective campaigns and start seeing real ROI.

Are you ready to unlock your next ad success story?

• The 3 Ad Objectives You Must Master

  Take the guesswork out of ad planning so that you know what objective to use (awareness, traffic, Conversion) for maximum ROI.

• Targeting 101: The Fastest Way to Find Your Ideal Audience

  A step-by-step guide to crafting perfect audiences that convert in 2025

• Scroll-Stopping Creatives Checklist

  Create visuals that stand out in the feed, grab attention and drive action.

• Headline Formulas That Convert

  Use these 3 formulas to increase your clicks instantly.

• Copy Length Hacks

  Learn when to use short vs. long ad copy for different campaigns.

• Quick Budgeting Tips for New Advertisers

  Spend smarter with actionable budget-planning tips.

• Key Metrics Cheat Sheet

  Learn how to measure success so that you optimise for better results.

• Retargeting Made Simple

  Use a 3-step strategy to re-engage warm leads and turn interest into sales.

Hi, I’m Loredana!

Hi, I’m Loredana! A Growth Strategist, Performance Marketer at heart, specialing in Paid Advertising and Creator of the Profitable Ads Toolkit

I’ve spent over a decade helping some of the UK’s biggest brands develop plans and implement campaigns ads that not only capture attention but deliver real results. As the architect of multiple high-converting ad campaigns, I’ve mastered the art of simplifying complex strategies into actionable steps.

With The Profitable Ads Launch Playbook, my mission is to empower entrepreneurs, course creators, and coaches to confidently create ads that convert, without feeling overwhelmed. Let’s take your ad campaigns from confusing to converting!